ToothPaste

GREENWASHING.

Have you heard of greenwashing?

If not, it's a sneaky, nasty little thing... Greenwashing is tricking consumers into believing a product's natural & non-toxic claims, without it actually being natural & non-toxic. It's the epitome of "body & home" product deception.

In the pursuit of a dazzling smile, people overlook the potential health risks lurking in conventional toothpaste "big guy" brands like Colgate, Crest, and even some so-called "natural" toothpaste companies.

Well known household names promise "minty freshness!" and cavity protection, but a closer look reveals shady big corporation practices (usually backed by big pharma) and nasty ingredients that may compromise oral and overall health.

As awareness grows about the importance of holistic well-being, the demand for alternative options such as fluoride-free, naturally remineralizing, and non toxic toothpaste from small businesses hand crafting their products (instead of outsourcing) is on the rise.

WE UNDERSTAND THE CONCERNS

One of the primary reasons people look for alternatives to conventional toothpaste is the presence of fluoride. While fluoride has long been championed for its “cavity-fighting properties!”, research shows that fluoride exposure leads to adverse health effects, particularly in children. 

Fluoride free toothpaste options provide a safer alternative for those concerned about potential toxicity and fluoride ingestion.

Not to mention the fact that “big guy” toothpaste often contains super abrasive ingredients and synthetic chemicals that can erode tooth enamel and irritate sensitive gums. Non toxic remineralizing toothpaste formulations, on the other hand, are designed to strengthen enamel and promote oral health. By supporting the remineralization process, these toothpastes not only protect against decay but also help restore tooth structure, making them ideal for individuals with sensitive teeth & gums or those seeking a gentler alternative.

ADDRESSING UNIQUE NEEDS: AUTISM & SENSORY DISORDER

For individuals with specific health considerations such as autism or sensory issues, choosing the right toothpaste can be particularly challenging. Mainstream toothpaste products often contain strong flavors & textures that can be overwhelming for individuals with sensory sensitivities, and it can be hard to find truly healthy toothpaste for sensitive teeth, not to mention toothpaste for sensory issues and autism.

Fortunately, there are toothpaste options specifically formulated to cater to these needs, offering a milder taste and friendlier consistency for sensitive mouths.

Parents of children with autism & sensory sensitivities often face difficulties in finding oral care products that accommodate their child's preferences and needs. You may even be reading this yourself and saying, “Yep. That would me.”

Traditional toothpaste usually contains artificial sweeteners, flavors, and harsh chemicals that can trigger aversions or discomfort in sensitive individuals & those on the spectrum. However, toothpaste for autism, specially crafted with mild (but yummy!) flavors and natural ingredients, provides a solution tailored to unique needs.

By prioritizing sensory friendly formulations, autism friendly toothpaste aims to create a positive oral care experience for individuals with autism, fostering independence and promoting healthy oral hygiene habits. Our products provide parents with just that! ~ A trusted option for maintaining your child's dental health without unnecessary stress or sensory overload.

This was an unexpected quality about our toothpaste, that multiple parents started telling us about, and we cannot tell you how happy we were to hear that we could serve this struggling community!

EMPOWERING CHOICES FOR BETTER ORAL HEALTH

Years ago, we made the decision that we were no longer willing to compromise on ingredients. And that has spilled over into our company. 

Whether seeking relief for sensitive teeth, looking for clean alternatives, or catering to specific sensory needs, we have toothpaste options available to suit every preference and concern.

And our unique toothpaste makes brushing fun!

By embracing fluoride free toothpaste AND focusing on non toxic, remineralizing formulations, you can take control of your oral health (which affects overall health), prioritizing ingredients that support you instead of damaging you. With options tailored to a variety of diverse needs, YOU can enjoy a brighter smile and a healthier future.